In the wise words of Paris Hilton, “You should live every day like it’s your birthday,” and with a never-ending stream of Pinterest-perfect events and Instagrammable moments, why wouldn’t you want to?
According to Pinterest Predicts 2025, this year will feature even more lavish event styles than the last with an approaching surreal soiree and a rococo revival that will surely spare no bit of opulence, frills, and modern surrealism. Pinterest is used to plan a celebration every three seconds, and users created more than 14.6 million celebratory event-related boards in the past year alone. As each eager planner moves beyond the dream board phase and into the execution phase, it’s easy to become overwhelmed.
The reality is that an extensive amount of work goes into pulling off these celebrations, no matter how effortlessly thrown together they may appear in the online snippets we see.
The rise of themed parties, professional-grade details, and large-scale celebrations has become a focal point in modern social culture, allowing guests of honor to show off their interests and carefully crafted aesthetics while providing a space for connection.
Though these trends have long been popular for children’s birthday parties, adults now join in on the fun and look for similar extravagance in their events.
Birthday celebrations over time
Extravagant celebrations and lifestyles have been a popular genre of entertainment to the masses for decades, with TV shows like “My Super Sweet 16” to “Real Housewives” and “Keeping Up with the Kardashians” garnering vast viewerships.
However, since the birth of social media, the spotlight has shifted from exclusively elite groups of A-list celebrities to the much more humanized and accessible influencer boom. While celebrities still find themselves in the public eye, influencers seem to be even more visible due to the often candid, natural-feeling presence they create with their audiences—making little luxuries and extensive celebrations feel more accessible to all.
As a result of these raised expectations, adults of all ages began indulging more in lavish festivities for milestone birthdays and occasions and booking a wide range of immersive experiences, including winery tours, destination trips, and private dinners and concerts.
This shift can also be seen in kids’ birthday events, which have evolved from the simpler days of pizza parties, bowling alleys, slumber parties, and McDonald’s event rooms of the 1990s to today’s elaborate gatherings featuring professional makeovers, extensive goody bags, character appearances, custom decor, and more.
Common challenges
With all of these next-level events comes a sense of opulence, but also more room for pitfalls and challenges to occur.
Higher expectations associated with modern luxuries, influencer lifestyles, and everyday grandeur often present pain points in terms of time, efficiency, and effort. Coordinating all of the necessary details for an intricate event demands a degree of task management and a level of time commitment that can be truly daunting. For many events, party planners must address a multitude of needs, such as juggling multiple vendors (like party rentals and entertainment), decorations, food and beverages, guest lists, and invitations.
Budgeting is another tricky area for many people planning celebrations. Oftentimes, the items expected to be of low impact end up costing much more than anticipated, so it’s easy to let budgets fall by the wayside. Costs also have a way of sneaking up as last-minute changes and additions are made. Managing an event’s funding, in addition to the coordination and execution of all other tasks, can be all-encompassing and ultimately leaves room for mishaps.
One challenge that permeates the minds of many event planners is the need for perfection. The picture-perfect festivities seen online and in the media affect public perception of events, but they also impact the perceptions and expectations of event planners as they work to please the guest of honor and make each occasion flawless. This pressure can make it feel impossible to achieve the desired results on your own.
Modern solutions
This is where event planning and vendor selection organizations come in! Today, DIY planners have many services at their disposal to assist with the planning and execution phases, in many different price ranges, regions, and niches.
Our Day, for example, is a pioneering platform offered in the Southeast designed to connect users with their ideal vendors through an effortless request-for-proposal process. This easy-to-navigate online tool works to support people at every step of the event planning process by matching them with trustworthy and inclusive vendors that align with their input preferences and parameters, no matter the occasion.
With a mission to allow individuals to focus more on what matters—being together—and less on the arrangement details, Our Day and other event support services are designed to make planning more manageable and less time-consuming for all involved.
Every host’s goal is to ensure that nothing slips through the cracks, and with custom dashboards to track all your events in one place (whether you’re planning for yourself or others), exclusive access to high-rated, carefully vetted vendors, and comprehensive support to keep all tasks on track, it’s easier than ever to organize Pinterest-perfect events with confidence and peace of mind.
The trend toward more extravagant birthday parties for all ages can be intimidating and stress-inducing, but it doesn’t have to be.
The ever-growing excitement about extraordinary birthday celebrations—reflected in evolving social expectations and media and influencer trends—is ultimately based on the desire for memorable experiences and unique opportunities for connection, right? So why not make the planning process on the way there as stress-free as possible?
With event support platforms you can, taking advantage of time and cost savings, streamlined communications, budget management, and easy access to quality vendors who will help you curate a five-star experience. Now that’s cause for celebration!